SEO is the process of improving the visibility of a website or a web page in search results via the "natural" or un-paid (organic) search results.
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The one thing about a Web site, it always changes! Joomla! makes it easy to add Articles, content, images, videos, and more. Site administrators can edit and manage content 'in-context' by clicking the 'Edit' link. Webmasters can also edit content through a graphical Control Panel that gives you complete control over your site.